Data Analyst, Scientific American

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Date: Nov 6, 2022

Location: New York, US Washington, US Jersey City, US Philadelphia, US

Company: Springer Nature Group

 

Scientific American, the oldest continuously published magazine in the U.S., reaches millions of people each month through its print magazine, app, social media and on ScientificAmerican.com. We publish expert-written opinions and feature stories; news and feature articles by leading journalists; and award-winning graphics, art and multimedia. Our work is translated in more than 20 international magazine editions that are read around the world.

 

Purpose of the Role  

Our data analyst will partner with editorial, consumer marketing and product & technology teams to grow audience and revenue, and to inform high-impact strategic and operational decisions.  You will build reports, conduct data analysis, and make actionable recommendations that impact our business and critical growth goals.  This role will be focused on answering open-ended questions with data and meaningful analysis aimed at identifying solutions and opportunities. You will help us bring data and insights into our daily work and decision-making. This role will be the owner and expert on Google Analytics, but will also consolidate and analyze other disparate sources of data (podcast downloads, advertising metrics, social metrics, revenue performance, etc.)  and help shape how we integrate and use data going forward. This role is located in our New York, Jersey City, Philadelphia or Washington D.C. office on a hybrid working model.

 

Flexible work arrangements are available for this role. 

 

Responsibilities:

  • Help establish group KPIs, track and distribute results in real time or in regular intervals
  • Partner with product and technology and marketing to ensure metrics are appropriately defined, implemented, and tested across our digital assets
  • Design, build, and maintain key reports, dashboards and analyses utilizing Web Analytics tools (Google Analytics), R, Python, and other reporting and visualization tools
  • Advise and fulfil ad-hoc analysis and requests.
  • Advance and automate existing reports to reduce manual overhead.
  • Assist various testing and optimization efforts by performing in-depth and ad-hoc analysis of information from multiple data sources (web analytics data, marketing data, newsletter data, subscription data, alternate platforms as well as external data) to assist data informed decision making at all levels
  • Prepare and present a monthly report on performance and KPIS
  • Support strategic decision-making of senior team with analysis and presentations 
  • Own Google Analytics data definitions and event tracking and oversee a transition to GA4 
  • Liaise with other analytics resources within Springer Nature to ensure coordination and implementation of best practices. 

 

Experience, Skills & Qualifications:

  • BA/BS required with a strong analytical/quantitative background or equivalent experience (e.g. Data Science, Statistics, Mathematics, Econometrics, Physics, Computer Science etc.)
  • 2+ years of data analytics experience, with a strong preference for experience in digital media web analytics
  • Ability to tell a story with data 
  • A strong quantitative, creative, and problem-solving mindset
  • Ability to multitask, prioritize projects, and meet deadlines.
  • Good working knowledge of SQL and one other technical language (Python, R, JS or solution specific language)
  • Expertise with enterprise Web Analytics systems and media/ publishing industry experience is preferred
  • Familiarity with analytics data products (e.g. Google suite:  Datastudio, Looker, BigQuery, Dataform, Colab, Analytics, Google Tag Manager or equivalent from other vendors)
  • Ability to learn and apply new systems, methodologies, and practices to improve day-to-day work
  • Demonstrable experience of using data insights and analytics to add tangible value in media/publishing environments
  • Excellent analytical problem solving capabilities
  • Well organized and accurate with good time management
  • Statistics, data science or coding experience is beneficial but not essential

 

If you are an internal applicant please inform your line manager.

 

Springer Nature US provides a comprehensive and competitive benefits package which includes the benefit offerings listed below: 
•    Medical, Dental and Vision 
•    401(k) with company match and contribution
•    Hybrid office working policy, Summer Hours, and paid time off
•    Flexible Spending and Commuter programs
•    Multiple Life insurance options
•    Disability coverage
•    Tuition Assistance
•    Voluntary benefits: Identity Theft Protection, Pet Insurance, and Legal Assistance Insurance
•    Employee Assistance Program
•    Family friendly benefits and a variety of employee discounts
•    An array of Employee Social Networks  

 

Annualized Base Salary Range: $85,000 – $100,000. The salary offer may vary based on work experience, education and skill level.

 

Springer Nature is an Equal Opportunity Employer that complies with the laws and regulations set forth in the following “Equal Employment Opportunity Is The Law” poster: http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf.
  
At Springer Nature we value the diversity of our teams. We recognize the many benefits of a diverse workforce with equitable opportunities for everyone. We strive for an inclusive workplace that empowers all our colleagues to thrive. Our search for the best talent fully encompasses and embraces these values and principles.